Our founder, Bianca Carreiro, decided to transition from chemically treated hair to natural hair at the end of 2018. She had already been going through some lifestyle changes but it was 2019 that put her to the test. When times got hard she found solace in her self-care rituals. Her favourite ritual was oiling her scalp to promote hair growth and speed up her transitioning journey. Bianca did a lot of research on which oils were best for hair growth and would mix them up while listening to Solange’s When I Get Home album. One day, when she was feeling really stuck, she turned to her fragrant oils and favourite album and suddenly noticed that her hair had grown so much without her realizing it! At that moment it hit her, slow progress is still progress. Even though the growth and change happening in our lives isn’t always visible to the naked eye, it doesn’t mean it isn’t happening. We have to trust the process even when we feel discouraged. There is such a beautiful connection between personal growth and hair journeys. After all, our hair is part of our identity and we have to learn it the same way we have to learn ourselves. 

When 2020 hit the whole world with uncertainty and life changes, Bianca knew she had to share her soothing self-care rituals with others. She already had a plan to release her hair oil blend before the pandemic but felt stuck (to say the least) all over again. This time though, she knew this was another hardship in her journey and that she had to push forward regardless. Quarantine allowed her stick to daily meditation and discover chakra healing while incorporating essential oils that she was already using for her hair. Fortunately, this led to the development of her wellness roll-ons and finding a way to make shea butter have a more pleasant scent—expanding her product line. Having clean, natural products to nourish the scalp, body and mind is extremely beneficial for us to feel good about ourselves. Taking time to heal, reflect and care for our wellbeing is the only way we can stay grounded and continue our personal journeys. Bia—hair care and wellness, wants to help you along the way. It’s an honour to be part of your sacred journey. Thank you!